Beyond Phone Books: How customers are using the internet to find your competition

January 30th, Noon Eastern Time

In the past advertising in the phone book was good enough. With the emergence of what we are calling the next web, the phone book has become irrelevant. The internet is littered with incorrect listings and poor reviews.

What you’ll learn:

1. Where your customers are searching for you
2. How to correct your listings
3. Finding and responding to criticism

Register to attend this webinar!

Always Be Closing: The ABC’s of generating great leads

April 16th, Noon Eastern Time

Your website should be a powerful lead generation tool. Find out the best way to guide potential customers into your sales funnel using the latest best-practice methods.

What you’ll learn:

1. The stages of customer awareness
2. How to ask for their number without looking like a teenage boy
3. What to do after you get their information

Registration Opens May 17th

Christmas in July: Planting the seed for a successful holiday campaign

July 16th, Noon Eastern Time

If you think it’s too early to be thinking about your holiday marketing, you are dead wrong. All the big box stores start crafting their strategy in July, why shouldn’t you. We’ll show you how real companies of many different types are planning on capitalizing on the biggest spending of the year.

What you’ll learn:

1. How to build awareness before the holidays
2. What types of products will sell
3. Even a few nuggets for those of you that are B2B

Registration Opens June 17th

2013 and Beyond: 10 keys to digital success in the upcoming year

November 5th, Noon Eastern Time

What we know is going to happen and our predictions that will help guide you into a prosperous 2013

What you’ll learn:

1. How to prepare next year’s content strategy
2. What’s going to change in digital marketing
3. 3 wild predictions that will (possibly) come true

Registration Opens October 6th